You could be forgiven for thinking so, if you read an article published today in Design Week. Here’s what it has to say on the subject:
Enter the Ixo, launched by Bosch in 2003 – a small, sleek and decidedly cute cordless screwdriver. Bosch also offers the Isio, a marvel of a garden trimmer, while Black & Decker has the nifty Mouse sander, and there’s the revolver range from new kid on the block Worx. In the 21st century, it seems, power tool manufacturers targeting the domestic DIY market have realised that customers are demanding a bit more design flair.
What is the world coming to? But seriously, everyone knows that the best products are a happy marriage of form and function.